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NeoDay – Loyalty Platform

Boost short term sales and decrease churn. Build gamified experiences and loyalty programs that are hyper personalized, relevant and most importantly:

  • Growing short term revenue
  • No IT skills required
  • Front & Back end out of the box
  • Up & running in 10 weeks.

Product type: Saas, App

Provider: NeoDay BV

Website: https://neoday.com/

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Disrupting Loyalty

Growing through existing customers is faster, more cost-effective, and more sustainable than acquiring new ones. Yet, 90% of marketing and sales budgets still focus on new customer acquisition—largely due to outdated perceptions of loyalty marketing as expensive, complex, and slow to deliver results.

NeoDay is redefining loyalty marketing by moving beyond traditional points and tiers and directly linking loyalty strategies to measurable business growth at every stage—short, mid, and long term.

  1. The Full-Circle Loyalty Platform – Seamlessly integrates top-tier front- and back-end capabilities to provide a truly end-to-end solution.
  2. Immediate & Scalable Impact – Designed to drive commercial value from day one, without requiring large upfront investments or long implementation cycles.
  3. Effortless Implementation & Management – No IT resources or third-party support needed, making it easy to use, scale, and optimize.
  4. AI-Driven Personalization at Scale – One million customers, one million unique loyalty experiences—powered by NeoD.AI’s advanced data-driven campaign engine.

With NeoDay, Loyalty is no longer a long-term gamble—it’s a strategic growth accelerator that delivers immediate and lasting impact.

Target Groups

NeoDay serves a diverse range of businesses across industries, including:

  • Retail: For brands aiming to enhance customer loyalty and drive in-store and online sales.
  • Leisure / Hospitality: To improve guest retention and encourage repeat bookings.
  • FMCG (Fast-Moving Consumer Goods): To build brand loyalty in competitive markets.
  • Petrol stations: To manage loyalty programs across multiple locations seamlessly.
  • **Midmarket / Enterprise Clients: **Large-scale companies like Heineken, Texaco, and Dia Group that seek scalable solutions for customer engagement
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Personalization Powered by AI

One Million Members, one million campaigns. Using Neod.AI, the platform personalizes campaigns and predicts customer needs to enhance customer engagement and satisfaction resulting in true personalization and happy customer who visit and spend more.

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Quick Implementation

NeoDay reduces setup time significantly, launching loyalty programs in just 4 weeks with structured implementation processes and an out-of-the-box frontend like a native mobile app, SDK, webwidgets or a responsive website. All tailored to the guidelines of the brand.

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Gamification Tactics

NeoDay incorporates engaging gamification features like spin-the-wheel, scratch cards, Challenges, milestone campaigns and stamp cards to boost customer interaction and drive loyalty

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We live in a world where we are faced with to many options every single day. And all brands are competing with each other for our attention. But if our brains are wired to ignore irrelevant information, how do brands stand out? The winners are companies that are obsessed with knowing and understanding their customers. Who are providing a superior customer experience through personalized and relevant engagements. Thats why I truly believe loyalty is the missing link in customer experience, providing direct access to interact with your customers in a relevant and meaningful way Thats why we believe loyalty is more than earning points and redeeming rewards. We believe that lasting relationships between customers and brands are built upon Meaningful Moments.

Jurgen Swaans – Founder & CEO of NeoDay

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